BURTON Albion hosted the latest of its Club Albion breakfast meetings at the Pirelli Stadium last week, where business representatives were able meet, network over breakfast and hear from guest speaker Stephen Lewis-Brammer.
Club Albion is Burton Albion FC’s dedicated business club, formed four years ago as a means of enabling our sponsors, partners and other local businesses to have a platform, away from match-days, to engage and network with one another.
Last week’s event took place at 7.30am on Thursday 27 February, and featured a buffet breakfast with tea and coffee, and a chance for representatives to meet, greet and chat with one another both before and after the event.
Professional Sales Development founder Stephen Lewis-Brammer featured as guest speaker, hosting a presentation on the importance of networking and understanding the use of various methods of prospecting, which include social media, email, advertising, cold-calling, blogging and mail shots.
It also included discussions on messages that can help get prospects interested, including the structure of a message, what to say and how to say it, as well as the importance of defining specific targets and developing a message for them, rather than just using a ‘scattergun’ approach.
Raj Athwal, representing Club Albion on behalf of Burton Albion FC, said: “We are delighted that it was another successful event; it was very well attended by a variety of business leaders and representatives, and Club Albion continues to go from strength-to-strength because of this.
“We were blessed with having a fantastic speaker in Stephen Lewis-Brammer, who was able to provide a valuable and in-depth presentation on networking and reaching potential prospects, which is an important matter for all businesses.”
Guest speaker Stephen Lewis-Brammer said: “I was privileged to have the opportunity to speak with all of the members at the Club Albion event.
“It was fantastic to see Raj and the team at Burton Albion bringing entrepreneurs together, making a positive impact on the local economy with a well organised and well attended event.
“I trust everyone had the chance to evaluate the prospecting and business development methods they currently use in their business and have taken something away that they can challenge themselves with as a ‘do different’. The talk was about breaking the mould and going outside of your comfort zone.
“I particularly enjoyed talking to and getting to know the members, was impressed by their receptiveness to the topics discussed as well as their enthusiasm and obvious passion for what they do.”
Attendees at the event included Leanne Kavvadia, Marketing Manager for INFINITY IT Solutions. She said: "It was a pleasure to be invited by the team at Burton Albion Community Trust to their recent networking breakfast club and as always, the morning was fantastic.
"Steve Brammer was a brilliant speaker, giving insightful but practical sales and marketing advice that was relevant to all businesses in attendance and I came away with lots of useful action points.
"The networking events are thoroughly enjoyed by myself and the INFINITY team and we can’t wait for the next one!"
This latest event was open not just to Club Albion members, but also non-members, who were given the rare opportunity to sample a Club Albion event and see its value for both themselves, their businesses and their employees.
Club Albion is open to any company or business who wishes to engage with Burton Albion and its partners, with starting rates from only £500 per year.
For more information, please call 01283 565938, or email firstname.lastname@example.org.